From Austin Business Journal, September 19, 2008...
Schlitterbahn is seeking more visitors and greater revenue by sinking $750 million into its first out-of-state venture and keeping its flagship water park here open during the dead of winter.
Schlitterbahn is seeking more visitors and greater revenue by sinking $750 million into its first out-of-state venture and keeping its flagship water park here open during the dead of winter.
The New Braunfels water park, lauded by the Travel Channel as one of the best in America, will launch a Christmas-themed event this winter that will keep the park open from late November through early January. It’s the largest investment the New Braunfels-based water park and resort company has made in an event.
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